MediGlobo is inviting a select group of cardiologists to become Translumina Ambassadors. Each State is going to have a nominated Ambassador, recognized by its influence and experience on the cardiology field. This ambassador will have two main objectives. The first one is to provide information and technical support to the distributors in the state and be the representative of the brand on the main cadiology events. The ambassadors will be responsable for assisting in the first uses of Translumina products and assure its correct uses, providing feedback on market opening and avoiding implantation problems.
The second goal is to provide information to MediGlobo about the market needs, new technologic features and new products on the market. This way MediGlobo can keep in touch with transluminal and update the commercial strategies based on the market changes.
Distributors have very high TARGET GOAL and MINIMUM PERIODIC PURCHASE AGREEMENTS that are not consistent with market performance.
Fair Goals
Through the close relationship with the distributor and the analysis of the market indicators MediGlobo intend to have its own store warehouse facility and plan with the distributors fair target goals, providing marketing materials and benefits to boost sales.
Brands doesn’t have a close relationship with the distributors
Communication
Our main strategy is to have a close relationship with the distributors through exclusive channels. The MediGlobo app is going to be used by the distributor as an open channel to the communication with MediGlobo and also provide features to be used on Marketing and approach with the consumer with complete info about the products.
